How we approach it…
It’s a big bad world out there. You need someone who can wring the most out of your media budget.
In short you need someone who knows the tricks. Someone who knows why 10 spots at $10 are necessarily better than one spot at $100. Someone who know how to ask for added value.
That’s how we deal with every budget placed in our trust. At the same time we believe that the best negotiation is win-win. We always try to leave the table as friends.